Tag Archives
Following Monumental Growth Year, Relayware CRO Shares Goals For 2015
Over the past six months, partner automation software company Relayware has experienced pivotal growth. In May, the SaaS company announced its one millionth partner on its Partner Cloud, and maintained a strong pace of international growth. Within the same period of time, Relayware noted an expansion in its consumer base beyond large and established technology […]
Star Micronics To Spotlight Mobile POS And Customer Engagement Technologies At NRF BIG Show
Star Micronics America, a global manufacturer of mobile POS and customer engagement technologies, will be exhibiting a series of new solutions at the 103rd annual National Retail Federation Convention. Star Micronics is among the 520 solution providers showcasing their innovative technologies on the EXPO floor. The event will be held Jan. 12-15, 2014, at the […]
Tracx Launches Partner Program To Power Brands With Social Media
Tracx, a social media management platform, recently established its new partner program, which is “aimed to accelerate the company’s growth through the development of a strategic partner ecosystem,” according to a company press release. The Tracx Partner Program is designed to give partners the resources they need to uncover new business opportunities through the Tracx […]
Distributors Playing A More Pivotal Role In Channel Operations
Suppliers are beginning to turn to distributors more frequently in an effort to increase brand awareness, market penetration and overall relationships with end-users. During her session at the 2012 SiriusDecisions Summit, Maria Chien, Research Analyst for Channel Management Strategies at SiriusDecisions, spotlighted how suppliers can use distributors to drive communication and engagement among partners, prospects […]
D-Link To Expand Its Channel With SaaSMAX
D-Link, a provider of cloud and networking infrastructure, has joined the SaaSMAX network to offer its Fuzion and CloudCommand Managed Wireless Access Points solutions. The SaaSMAX platform was designed to connection solution providers with app vendors. As a result, D-Link will be able to increase awareness of its solutions to the site’s network of solution […]
SiriusDecisions: Revamping The Channel Demand Organization
In the traditional channel space, organizations turn to resellers, distributors, and other forms of partners to drive demand. However, due to multiple changes taking place in the market, channel-centric organizations must rethink their attempts to drive demand through different types of partners, according to Laz Gonzalez, Service Director of Channel Marketing Strategies for SiriusDecisions. Gonzalez […]
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