Channel Marketer Report


SiriusDecisions Adds Channel Sales and Marketing Track to 2018 Summit

SiriusDecisions has added a dedicated channel sales and channel marketing track to the agenda of its 2018 Summit. In addition to a variety of channel focused sessions, the 2018 Summit will feature a channel networking breakfast where attendees and SiriusDecisions channel team members can network.

The session cover a variety of topics including modernizing channel partner programs, understanding channel measurement, and channel marketing infrastructure. Other sessions will provide information on joint partner planning and channel segmentation.

The 2018 Summit’s Programs of the Year sessions feature presentations by SiriusDecisions clients on how they addressed key channel issues. The 2018 Summit Marketplace will give attendees the opportunity to learn more how channel marketing and sales technology boosting partner program productivity.

The SiriusDecisions 2018 Summit will be held at Mandalay Bay, Las Vegas, NV, May 8-10.