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Channel News

Cloud Girls Rising Awards Honor Female Tech Leaders & Cloud Evangelists

Cloud Girls, a not-for-profit female Next-Gen Tech Think Tank, in collaboration with the Alliance of Channel Women, a not-for-profit organization dedicated to accelerating the growth of female channel leaders in technology, announced winners of the fifth annual Cloud Girls Rising Awards. The Cloud Girl Rising Trailblazer and Rising Star awards were created to honor women […]

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ZINFI Launches Its Unified Channel Management Platform on Microsoft Azure

ZINFI Technologies,  a provider of unified channel management (UCM) solutions and through-channel marketing automation and partner relationship management (PRM) technology,  has launched a version of its UCM platform on Microsoft Azure. The move to Microsoft Azure allows ZINFI to address multiple enterprise requirements related to platform DevOps, performance, security, availability, disaster recovery and compliance, and […]

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Improved Channel Visibility, Accelerated Processes Could Minimize Revenue Leakage

C-suite executives struggle to achieve effective revenue management, losing billions of dollars through revenue leakage, according to a survey by Model N, a provider of cloud revenue management solutions. Some 75% of the respondents believe they “leave money on the table” and must do better. According to Model N’s 2020 State of Revenue report, 82% […]

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To Recruit Partners More Effectively, Develop Ideal Reseller Personas First

SaaSMAX, a channel-focused services provider, has been sharing insights into the process of more effectively and efficiently building channel ecosystems by developing robust ideal reseller personas. In a series of webcasts, the company has shared detailed instruction on the criteria to include in a partner persona and recommendations on how to find and contact appropriate […]

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New Relic Enhances Partner Program To Engage Broader Channel Ecosystem

New Relic, a comprehensive cloud-based observability platform built to help customers create more perfect software, announced enhanced partner programs from the New Relic Partner Network (NRPN). NRPN was designed for ease of engagement and flexible business models, and built for partners to leverage the New Relic observability platform as they go to market with a […]

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Digital Transformation Platform Provider Q2E Awarded Gamification Patent

Q2E, provider of a cloud-based digital transformation platform, has been awarded a second U.S. Patent in the area of gamification. The patent covers expanded features, including the ability to pull data from third-party applications such as CRM, engineering, sales and operations which can then be used in accumulating and calculating points. Managers and administrators can […]

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Partner Program Technology And Services Companies Form Channel Marketplace

The Channel Marketplace, an online and human-driven resource that enables technology vendors to access solutions and expertise that address their indirect go-to-market opportunities and challenges has been formed by a group of 10 channel technology and services companies. The Channel Marketplace features a concierge service, in which real people will help technology vendors and channel […]

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ZINFI And ZoomInfo Launch Integrated Account-Based Channel Marketing Solution

ZINFI Technologies, a unified channel management solutions provider and, and ZoomInfo, a global go-to-market (GTM) intelligence solutions company, have launched a fully integrated account-based channel marketing (ABCM) solution for organizations selling indirectly through the channel. As a part of the new integration, ZINFI’s platform will now connect seamlessly to ZoomInfo’s go-to-market solutions allowing vendors to […]

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Tech Data Launches Online Coaching Platform To Help Partners Up-Skill Teams

Tech Data has developed an online coaching and collaboration platform designed to help Tech Data reseller partners grow their networks, develop competencies and best practices, and make connections that enable them to deliver the best solutions possible to their end-user customers. An exclusive resource for Tech Data partners in the U.S. and Canada, the new platform, […]

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Zift Offers Channel Care Package To Help Companies Cope With COVID-19 Disruption

Written by Marjorie Romeyn-Sanabria, Contributing Editor Enterprise channel management provider Zift Solutions has announced the launch of a comprehensive care package for its customers and B2B suppliers amid the COVID-19 crisis. This includes a new developer portal called DevZone, a channel-focused podcast called “ChannelChatterLIVE,” virtual customer training and a partner outreach and channel program called Health Checks. For […]

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