Channel Marketer Report

Channel News

Vidyard Launches Integration With HubSpot For Video Marketing Analytics

Vidyard, a video marketing platform for business, has expanded its reach into the marketing automation arena with the launch of its integration with HubSpot to provide video marketing analytics. The company began integrating with Eloqua late last year. The Vidyard platform offers HubSpot customers two applications – Video Mapping and Heat Mapping – that enable marketers to access individual […]

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LeadMD Adds Partners to Grow Marketing Automation Services and Offerings

LeadMD, a provider of marketing automation and CRM consulting services, has announced a number of partnerships to expand its stable of offerings. LeadMD can now offer a suite of services and products, including SEO, content development, various web application integrations and web marketing, said company officials.

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2112 Group Partners With Incisive Media

The 2112 Group, a U.S.-based provider of channel research, business services and publisher of, recently announced a new partnership with Incisive Media, publisher of CRN UK and The partnership was established to develop media and consultative products that span the trans-Atlantic technology marketplace to support and enable thousands of IT resellers and integrators, […]

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Truecount RFID Launches New Channel Partner Program

Truecount, a provider of cloud-based RFID solutions for retailers, recently launched the Channel First Program to build up a network of complementary solution and service providers. The new program was unveiled with the signing of J.D. Associates, a retail POS solution provider. As a systems integrator, J.D. Associates provides POS and ERP solutions to more […]

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Catalyst Telecom And Avaya Grow Relationship With Radvision Scopia Video Solution And Services

Catalyst Telecom, a value-added distributor of voice, video and data convergence solutions, recently added a variety of new solutions and services from Avaya, including Radvision Scopia video solutions and complementary services to better serve partners. Radvision is an Avaya company that provides video conferencing, telepresence technologies over IP and wireless networks, and end-to-end visual communication solutions. […]

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Xerox Buys Restaurant Technology Services From McDonald’s

Xerox recently purchased Restaurant Technology Services, LLC (RTS) from McDonald’s Corporation. RTS currently provides service desk support via 600+ employees, who help more than 17,000 McDonald’s restaurants in China, Ireland, the UK and U.S. RTS is a services company that offers technical help related to POS equipment, kitchen video devices and “cashless” credit card processing […]

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Groupon Acquires CommerceInterface

Groupon announced recently that it has acquired CommerceInterface, a provider of web-based channel management technology and solutions, in an effort to enhance its positioning in the SMB market. Deal conditions were not disclosed. The partnership between Groupon and CommerceInterface has been developing since April 2012, with the deal merchant using channel management solutions to streamline […]

Read More Announces New Integration Between Sales Cloud And

Prioritizing opportunities, sharing feedback and discussing corporate goals are constant challenges for all sales teams because organizations oftentimes are faced with disparate communication and inefficient annual reviews. However, this lack of process and progress is even more evident for vendors striving to navigate and receive updates from hundreds — and even thousands — of partners […]

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Alvarion Releases New Partner Loyalty Programs And Portal To Improve Channel Collaboration

Alvarion, a provider of wireless broadband solutions, has announced major enhancements to its Partner Program and Portal. Among the changes are new partnership options, online certifications, incentives and deployment modulation tools. These additions were designed to create business opportunities and resources to encourage partner sales and marketing success.  “Alvarion recognizes the vital role that partners play […]

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Dell Unveils Aggressive Goals For 2013 At Annual Conference

More than 5,000 Dell customers and partners gathered at the second annual Dell World, which was held at the Austin Convention Center, to get insight scoop on the company’s go-forward plans for 2013 and beyond. Specifically, the Cloud and social media have come into focus for Dell’s forward-looking plans. The company also is setting its […]

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