Channel Programs
BloomReach Launches New Partner Program
BloomReach, a Big Data marketing applications provider, has created a new partner program that will offer complementary BloomReach applications that can be implemented without interfering with the partner’s current setup. The partner program is split into two separate groups. BloomReach Ready is a certification given to partners that are fully integrated with BloomReach mobile, organic […]
Demandware Adds Olapic, True Fit To LINK Partner Program
Demandware, a digital commerce solution provider, has announced that Olapic, a company that allows users to integrate their original photos and videos into e-Commerce websites, and True Fit, a personalization software provider and Big Data technology company, have become Demandware LINK Technology Partners. As a result of the partnership with Olapic, Demandware will allow clients […]
Merchant Warehouse Exec: Education And Engagement Help Drive Channel-Wide Revenue
When Russell Harty first joined Merchant Warehouse as SVP of Key Accounts and Partner Channel in July 2013, he indicated that the payment processing company would be focusing on finding the right partners for its channel. Four months later, and Merchant Warehouse is seeing rapid channel growth, largely due to its focus on thought leadership […]
Moovweb Launches Partner Program To Expand Industry Reach
Moovweb, a cloud-based mobile platform provider, has unveiled Moovweb Connect, a partner program designed to allow systems integrators, application development firms and design agencies to deliver mobile sites and apps on behalf of their clients. Leveraging the Moovweb platform, certified partners can unify their client’s desktop, mobile and apps strategies to help accelerate time to market, […]
DubLi Launches Co-Branded Partner Program
DubLi, Inc., a global marketing company that provides online shopping, travel and entertainment opportunities, today announced that it has launched a co-branded Partner Program for companies, organizations and charities worldwide to monetize the DubLi e-Commerce website. The DubLi Partner Program is designed to allows businesses to co-brand DubLi’s e-Commerce platform. As a result, companies can […]
Kaspersky Enhances Partner Portal With Mobile Sales And Enablement Tools
An increasing number of channel executives travel throughout the year to hold client meetings, attend partner and trade shows, and establish relationships with current and potential customers. As a result, it is becoming more important that sales teams have real-time access to partner portals, marketing resources and product information. With research from Frank N. Magid […]
CCI And PartnerPath Analyze The Art Of Partner Scorecarding
By Brian Anderson, Associate Editor In today’s marketplace, channel managers have to adapt to shrinking budgets and aggressive revenue goals by ensuring their companies are receiving maximum ROI from their partner programs. But many vendors in the channel still are not sure whether or not they are effectively measuring the worth of their partners. In […]
NetComm Wireless Enters U.S. Market In Synnex/Verizon Agreement
NetComm Wireless, a developer of broadband products for telecommunications carriers, has entered a distribution agreement with SYNNEX Corporation, an IT products and services provider. As part of the agreement, SYNNEX will deliver NetComm’s wireless M2M devices through the Verizon Wireless sales channel, as well as leading U.S. resellers and system integrators. The agreement will supply NetComm’s newly […]
GigeNET Offers Rewards For Referrals In New Partner Program
GigeNET, a full service hosting and DDoS protection solutions provider, has announced the launch of a new referral channel program. With the new initiative, GigeNET will reward partners with a commission for each customer referral, while delivering service to referred customers without any participation required from the referral partner. There are no prerequisites that need to […]
CommScope Expands PartnerPRO Network
CommScope, a multinational network infrastructure provider, has announced that it is expanding its PartnerPRO Network with two new programs that will offer partners building-performance lighting solutions and data center infrastructure management (DCIM). With the acquisition of two enterprise intelligence solution providers within the past year, iTRACS and Redwood Systems, CommScope plans to grow its service […]
Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks.
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