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Channel Relationships

Harte-Hanks And GX Software Partner Up To Secure Customer Engagement

Harte-Hanks, a company that specializes in direct and targeted marketing, has announced a strategic partnership with GX Software, a web content management and online marketing software provider, to provide end-users with more relevant content and easier communication tactics across all channels. By integrating GX Software’s BlueConic online engagement solution with Harte-Hanks data solutions, the companies […]

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TREW Marketing Earns HubSpot Silver Level Certification

TREW Marketing, a full-service B2B marketing firm based in Texas, has been named a Silver Level Certified Agency Partner by HubSpot, a provider inbound marketing software. The new title was given as a result of TREW Marketing’s consistent growth and high adoption of the HubSpot platform among its customers. Servicing the engineering and science markets, […]

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Avira Develops North America Channel Program

Avira, an IT security software and services provider, has announced the launch of its North America Channel Program, which will offer resellers security for less than a one dollar a month. “We started with a blank slate and created an innovative program from the ground-up to be partner-friendly and partner-profitable,” said Lance Jacobs, North America’s General Manager for Avira, […]

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Infinite Peripherals Drives Mobile POS Adoption Through The Channel

Mobile point of sale (POS) has been a hot topic in the retail space for a few years now. Retailers, restaurants and hospitality brands, are taking cues from their consumers — who are becoming more connected to the web and their mobile devices — by integrating mobile with customer interactions.  Infinite Peripherals is one company […]

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ForeScout Offers New ControlFabric Technology Partner Program

ForeScout Technologies, a network security solutions provider, has unveiled the new ControlFabric Technology Partner Program, which aims to urge developers, system integrators and customers to integrate CounterACT with other security and management systems. The new program allows ForeScout to better collaborate with hardware and software vendors, and in turn, find ways ForeScout CounterACT can help […]

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Dialog Edition From Marketo Aims To Ramp Up Email Personalization Efforts

The Problem: While email continues to be one of the most frequently used tools for businesses to engage with customers, marketers have fell into a routine that leaves email marketing campaigns repetitive and monotonous. And although email and analytics services providers help improve click-throughs, customer personalization is often inadequate or nonexistent. The Solution: Marketo will […]

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Inspirage Earns Oracle Excellence Award For Demonstrating Product Value

Inspirage, a global consulting firm for Oracle Supply Chain Management applications, has been rewarded with a 2013 Oracle Excellence Award for Specialized Partner of the Year – APAC in Edge Applications. The award, presented to Inspirage at the FY14 Oracle Asia Pacific Application Partner Summit in Seoul, South Korea, was created to encourage Oracle PartnerNetwork […]

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ViaWest Launches New Partner Program, Adds Colocation Services

ViaWest, a colocation services provider, have announced major enhancements to its Channel Partner Program, which offers agents, system integrators, Value Added Resellers (VARs) and brokers a flexible business model in which to leverage ViaWest’s IT infrastructure solutions. The announcement comes in response to channel partners’ heightened desire to add colocation services to their assortment of […]

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New Relic Joins Google Cloud Platform Partner Program

New Relic, a software analytics company, has joined the Google Cloud Platform Partner Program as a technology partner for Google Compute Engine. The integration of New Relic services allows Google Cloud Platform customers to have in-depth application performance visibility to help them monitor, troubleshoot and optimize performance for large-scale computing workloads on Linux virtual machines […]

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Kentico Names Blue Modus Number One Partner Worldwide

Kentico, an enterprise web content management software provider, has named digital technology agency BlueModus its top partner worldwide. The announcement comes following the annual Kentico conference that was held in Boston. During the show, hundreds of digital marketing and technology professionals across the U.S. came to network and share industry insights. There are more than […]

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