Forrester Research has published an infographic offering a fairly comprehensive view of the companies providing channel software today. The 106 companies, ranging from large enterprise software vendors to start-up providers of point-solutions, are grouped into six major categories supporting: Partner relationship management (PRM) Through-channel marketing automation (TCMA) Channel incentives and program Channel data management (CDM) […]
Enterprise channel management solution provider Zift Solutions has added a partner configurable connector to Datto’s Autotask Professional Services Automation (PSA) system. The new connector drives partner engagement and channel sales by enabling seamless data transfer for through-channel marketing automation (TCMA). Datto empowers small and medium-sized businesses with enterprise-level technology. Zift’s new connector to Datto’s Autotask […]
Thoughtonomy, a leading intelligent automation platform provider, has launched a new partner portal to support its enhanced channel program. The portal, which is built on the Channeltivity partner relationship management software platform, is a key component of the company’s shift toward a 100% indirect sales model. In February, Thoughtonomy announced that, as part of its […]
There’s no denying that the subscription economy has been turning business on its head. According to Gartner, more that 80% of software providers will have shifted to subscription-based business models by the end of the decade. If channel sales organizations are worried that the transition to SaaS products and services will leave them behind, Jen […]
Zift Solutions, a leading provider of channel marketing and management solutions, has launched a fully integrated software platform that automates the spectrum of activities required for sales, marketing, and operational processes. Zift Channel as a Service (CHaaS) integrates all of the multiple and traditionally disparate applications modern channel organizations require. As a result, suppliers can […]