By Lance Speck, VP and General Manager, Integration Products, Pervasive Software What is your data integration strategy? If you’re at a loss for words, don’t worry. Many organizations don’t even realize how data integration can help them. If you do have an integration strategy, you need to consider how data trends are evolving and how […]
By Rich Harrison, CEO, SMTP.com SMTP.com is regularly approached by well-intentioned marketing directors with a “great idea”: Why not capitalize on the countless email addresses sitting in our CRM application via an email marketing campaign? It doesn’t matter if they are large Fortune 1000 companies or small businesses; to them, this is great idea. From […]
The growing prominence of cloud computing and cloud-based solutions is coming more to the forefront, especially within the IT sector. Although industry benchmarks have pointed to this transition to the cloud and managed services, new research from Cisco indicates that IT decision-makers are facing an array of challenges during their transition to cloud-based applications.