Channel Marketer Report

Readership

Since our launch in January 2012, CMR circulation has grown to 21,000 subscribers. Our readership includes a variety of executive roles charged with managing channel marketing, programs, sales and relationships. In addition to sharing your message and content with our subscriber base, our digital format provides our marketing partners with the opportunity to reach additional audiences based on title, role/job function or company. We ensure that your collateral will reach the audience you’re striving to connect with.

By Business Type:

40%
50%
5%
5%
Resellers / ISVs / MSPs / Service Providers
OEMs, Manufacturers
Distributors
Marketing Agencies

By Title Level:

30%
20%
Director Level
C-Level / VPs

By Title Type:

50%
20%
20%
Channel / Partner Marketing
Other Marketing Titles
Channel Sales / Distributor Sales

By Industry:

65%
10%
10%
5%
5%
5%
IT / Telecom
Industrial / MFG
Healthcare
CPG
Financial
Misc