Channel Marketer Report

CRM / PRM Solutions

Allbound Hires Genesis Lee As VP Of Customer Success

Allbound, a partner relationship management technology provider, has hired Genesis Lee as VP of Customer Success. Lee has led several sales teams, where she managed sales pipelines, established new structures to facilitate growth, and implemented pilot sales programs. She took her sales experience from the residential sector to the tech industry when she joined KORE […]

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Impartner To Evangelize Value Of ‘Delicious’ Channel Programs At Consumer Electronics Show

When the Consumer Electronics Show (CES) convenes in Las Vegas January 5 to 8, Impartner, a leading provider of channel management platform and partner relationship management (PRM) solutions, will be there to make the case for providing partners, distributors and resellers with the “most delicious” channel program At the company’s exhibitor-only Impartner Candy Bar, corporations […]

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Impartner Launches Secure PRM Integration With HubSpot

Impartner, a global provider of  SaaS-based channel management and partner relationship management (PRM) solutions,  announced an integration with HubSpot, the customer relationship management (CRM) platform. Accepted to the HubSpot App Marketplace, the Impartner/HubSpot integration provides a robust, fail-safe data sync that escrows data and can “self heal” if there is an issue in data transmission. The […]

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Incentive Solutions, Channeltivity Partner To Offer Comprehensive Channel Management Solution

Incentive Solutions, a channel incentives and technology provider, has entered into a partnership with Channeltivity, a partner relationship management solution provider. Propelling this alliance is a drive to expand services and enhance the customer experience, said Incentive Solutions in a press release. Connecting solutions from the two organizations delivers a smoother, more comprehensive user experience […]

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New Impartner Easy-To-Customize Interface Facilitates Partner Access To Business Enablement Data

Impartner, a global pure-play SaaS-based channel management and partner relationship management (PRM) technology provider, has introduced a solution interface that facilitates partner access to business enablement data. The new interface, Impartner PX Partner Experience, offers partners a modern and intuitive interface that provides a clean, simplified view of the data that matters most such as […]

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Allbound Builds Integration For HubSpot Platform

Allbound has built a certified integration for the HubSpot platform and joined HubSpot’s App Partner Program. HubSpot, a leading customer relationship management (CRM) platform, works hand-in-hand with app partners to help grow their business through extending the product value of their apps, and distributing quality apps through the HubSpot App Marketplace. This enhances the channel sales capacity […]

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SaaS-Focused PRM Provider PartnerStack Raises $29 Million In Series B Funding

PartnerStack, a partner relationship management solutions provider, has raised $29 million USD in Series B funding. The investment, which was led by 3L Capital and with participation from Whitecap Venture Partners, HarbourVest, and existing investor RRE Ventures, will be used to bring in more high-value partners into the PartnerStack network, said Bryn Jones, CEO at […]

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OPSWAT Prioritizes Ongoing Channel Program Upgrade With Growth Investment Funds

In a news article about Brighton Park Capital’s $125 million investment in OPSWAT, Benny Czarny, CEO of the cybersecurity company said he plans to use the proceeds to hire more channel marketing specialists and invest in partner program components such as market development funds (MDF) to help partners generate new business more quickly. He also […]

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ZoomInfo’s New Partner Program Offers Dedicated CAM Support

ZoomInfo, a global leader in go-to-market intelligence solutions, has launched a new program that enables partners to build custom engagements with the ZoomInfo platform. The ZoomInfo Partner Program can be tailored to meet the needs of partners’ different business models, creating flexibility as companies evolve. Offering opportunities for solution or technology partners, ZoomInfo will assign dedicated […]

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Marketplace Host Torchlite Offers Partner Engagement Platform

Torchlite, developer of a freelance marketplace for professional administrators, solution consultants, designers, developers, and marketers who specialize in building and optimizing cross-cloud Salesforce solutions, has launched the Torchlite Partner Engagement Platform. The new SaasS platform, designed as an affordable PRM solution, helps vendors engage and support their partner ecosystems by enabling creation of partner directories, automated payments, […]

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