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Two-Thirds Of ISVs Say Partners Are Vital To SaaS Success
Avangate has released results of a Forrester Consulting commissioned study, the Technology Adoption Profile (TAP), which confirms the increasing role of the channel, especially in the emerging Software-as-a-Service (SaaS) space. The majority (79%) of ISVs surveyed reported that their channel partner program will play a strategic role in growing SaaS revenues. In addition, 66% of respondents said that channel partners […]
Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks.
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