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Demand Gen Report Announces Dates For 2013 Content2Conversion Conference

Demand Gen Report (DGR) recently announced dates for the second annual Content2Conversion Conference, to be held April 22-23, 2013, at the Times Center in Manhattan. The inaugural Content2Conversion Conference drew approximately 250 B2B marketing executives in fields ranging from high tech, telecom, health care and financial services, offering proven best practices to compete in the […]

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Think Twice Before Emailing To Your CRM Database

By Rich Harrison, CEO, SMTP.com SMTP.com is regularly approached by well-intentioned marketing directors with a “great idea”: Why not capitalize on the countless email addresses sitting in our CRM application via an email marketing campaign?  It doesn’t matter if they are large Fortune 1000 companies or small businesses; to them, this is great idea.  From […]

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