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Salesforce CEO Asks: Are You A Customer Company?

The fact that today’s consumers — both B2B and B2C — are more educated and empowered than ever before is not a new concept. In fact, the growing adoption and influence of technology has been a key part of marketing and sales conversations for years. However, with geolocation technology, mobile devices and social networks becoming […]

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Saleforce.com Reveals Customer Success Stories, New Products During #Cloudforce 2012

More than 10,000 marketing and sales professionals gathered at the Jacob K. Javits Center in NewYork City for the annual Cloudforce event from Salesforce.com. At this year’s installment, executives from organizations including Estee Lauder, General Electric and Toyota shared how they’re making moves from disparate sales and marketing departments, to inherently social and integrated organizations. […]

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