By Jared Shusterman, Managing Partner and CEO, SproutLoud Channel marketing is broken. There. Someone had to say it. Yes, it’s an over-generalization. And certainly anyone reading this post can name companies doing channel marketing well — possibly even a few doing it very well. Largely speaking, however, there are many channel marketing managers struggling to […]
Wedge Networks, a provider of real-time content security and intelligence for high-performance networks, today has unveiled a reseller channel program for the U.S. The new program was designed to help the company develop new revenue opportunities for partners selling into the corporate enterprise, government organization and service provider markets.