Daniel Hawtof has been named Chief Product Officer at WorkStride, a provider of channel incentive and employee recognition solutions. In this role, Hawtof will be responsible for driving the launch of platform product enhancements as well as developing the future product development roadmap and go-to-market strategy.
Prior to joining WorkStride, Hawtof was Vice President of Product & Business Strategy at Blackhawk Network where he was responsible for incentive product and business solutions. Hawtof has been involved in almost every aspect of the channel incentives industry for over 30 years, demonstrating leadership at both large enterprises and small startups, including sales, strategy, product marketing and management.
“I’m excited to join the exceptionally strong team at WorkStride and get back to my channel software roots,” said Hawtof. “WorkStride has the solution I have always wanted to build: true software that can support the complex and creative programs customers need to engage and incent their indirect channel. As CPO, I am excited to drive further innovation to support our clients and tell the world about this truly valuable solution.”
“We are extremely excited to have Dan join our team,” said Jim Hemmer, WorkStride CEO. “His deep knowledge of the channel incentive market will help drive our market-leading platform to the next level of capability and market success, and we know his experience and leadership will engender great confidence in our customers.”