Written by Marjorie Romeyn-Sanabria, Contributing Editor
Enterprise channel management provider Zift Solutions has announced the launch of a comprehensive care package for its customers and B2B suppliers amid the COVID-19 crisis. This includes a new developer portal called DevZone, a channel-focused podcast called “ChannelChatterLIVE,” virtual customer training and a partner outreach and channel program called Health Checks.
For channel organizations interested in evaluating the health and wellbeing of their channel program and pipeline, Zift offers an in-depth channel “health check,” which includes a self-reporting assessment tool and follow-up executive summary. The Health Check helps suppliers gauge their capabilities and identify gaps in their channel strategies and execution. The executive summary delivers a detailed action plan for improvement.
In addition, Zift kicked off a Virtual Training Summit through its Channel Center of Excellence this week, with a series of live and on-demand training sessions from channel experts, including Laz Gonzalez, Chief Strategy Officer at Zift. All sessions are open to current Zift customers at no cost and delve into best practices channel leaders can utilize now, including “Digital Marketing Top 10 Best Practices” and “A Scaffolded Approach to Developing Your Partners,” among other sessions.
Zift DevZone, a new developers’ portal, is a comprehensive application and destination with an easy-to-use interface designed to help developers connect applications, data and intel across their channel ecosystem. IT staff and developers can now build applications to complement ZiftONE, an all-in-one channel management platform to integrate existing systems with ZiftONE with bidirectional data flow and actions. Zift DevZone contains detailed how-to guides, sample code, testbeds and more that aim to seamlessly integrate established systems and infrastructure with ZiftONE.
“While we can’t physically connect with our customers or their partners during the current climate, we wanted to reach out and give them a virtual hug, providing them with new avenues they can use now to evaluate and strengthen the health and well-being of their channel programs and pipeline,” said Gonzalez, in a statement.