Act-On Software has added four new companies to its Consulting Partner Program. The four companies — BrainSell, Faye Business Systems Group, Levementum and W-Systems — were inducted into the program as Platinum Partners, and are expected to guide and implement integrated marketing automation and CRM systems for new clients.
As Platinum Partners, the four companies will guide clients as they implement marketing automation into their CRM systems. The partners also will help clients find the right technology to optimize sales and marketing initiatives.
“The rapid expansion of our partner ecosystem validates the importance of marketing automation in the CRM equation,” said Greg Goldstein, Senior Director of Global Channel Development and Sales for Act-On. “I am pleased to see that our partners share the same vision for sales and marketing alignment through the marriage of Act-On and CRM technologies.”