Channelinsight, a cloud-based channel sales management solution provider, has announced the release of its new Lead To Ship solution, which is designed to track channel sales shipments via Salesforce.com. “We’ve tried to solve this guessing problem that channel managers have while using traditional tools, where they don’t know how the partners performed,” Mark Geene, CEO […]
The Problem: SiriusDecisions, among other research analysts, have determined that due to the powers of Internet search, BtoB buyers are moving through up to 70% of the buying cycle before interacting with sales teams. Social media particularly can present a promise of increased lead generation, content life and partnerships due to instant information and communication. […]
To maximize channel penetration, it has become vital for manufacturers to develop optimal partnerships with resellers and distributors. However, formulating and nurturing these relationships is futile unless business owners implement the correct solutions to track and manage them. TreeHouse Interactive, a provider of SaaS CRM solutions designed for companies who sell through the channel, features […]