The results are in and they confirm that social media can have an extremely positive impact on channel marketing results. Forrester research notes that 85% of business decision-makers believe at least one social media channel is very important when making a buying decision. On the solution provider end of the spectrum, 34% of high-tech companies […]
Marketing Advocate, a through-partner marketing automation solution provider, has been recognized by Gartner Inc. as a “cool vendor.” Regarding the placement in the Gartner report, titled: Cool Vendors in Technology Go to Market 2013, Gary Morris, CEO and Founder of Marketing Advocate said: “We’re glad to be recognized by Gartner. Channel partners want to focus […]
Today’s retail market is beginning to rely heavily on multiple platforms to deliver ideal service across various channels. As a result, it is vital that company owners invest in reliable IT systems that provide product support to increase efficiencies. NCR Corporation recently announced its ranking as retail market share leader on Gartner’s Market Share Analysis: […]