Channel Marketer Report


Marketing Advocate Named “Cool Vendor” By Gartner

Marketing Advocate
, a through-partner marketing automation solution provider, has been recognized by Gartner Inc. as a “cool vendor.”

Regarding the placement in the Gartner report, titled: Cool Vendors in Technology Go to Market 2013, Gary Morris, CEO and Founder of Marketing Advocate said: “We’re glad to be recognized by Gartner. Channel partners want to focus their efforts on getting signed purchase orders, and Marketing Advocate offers multi-touch nurture marketing for channel resellers so they can benefit from outsourced cloud channel demand generation services that deliver increased revenue and profitability.”

Marketing Advocate is a multi-touch nurture marketing system designed to help technology companies and their channel partners generate new sales leads. Offering a suite of cloud-based marketing services for VARs, Marketing Advocate has helped many companies increase their channel sales results, while helping resellers empower their sales and marketing efforts. 



About Alicia Fiorletta

Alicia Fiorletta is Senior Editor for Channel Marketer Report. Working closely with industry analysts and experts, Alicia reports on the latest news, technologies, case studies and trends coming to forefront in the channel marketing world. With a focus on emerging marketing strategies, including social, mobile and content for demand, Alicia hones in on new ways for organizations to market to and through their partner networks. Through her work with G3 Communications, Alicia also acts as Associate Editor for Retail TouchPoints, a digital publishing network focused on the customer-facing area of the retail industry.

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