SalesFUSION, a marketing automation platform provider, has announced the launch of a new partner program that will include co-marketing and complete onboarding programs for CRM partners. The company has also updated its integration with Microsoft Dynamics 2013, allowing companies to continue their use of both programs effortlessly.
The new partner program, which was unveiled at the eXtreme CRM 2013 event in California, offers onboarding, certification and training programs that enable CRM partners to profit from the pairing of marketing automation and CRM solutions.
“We have set the bar very high in Marketing Automation for partner programs,” said Bentley Hines, VP of Channels for SalesFUSION, in a statement. “We believe firmly in a strong channel, and this venue will afford partners in the Dynamics community to get a first look at SalesFUSION’s aggressive channel strategy for North America.”
The updated integration with Microsoft Dynamics 2013 will allow CRM partners to continue their use of both solutions to convert prospects into qualified leads.
Kevin Miller, CMO of SalesFUSION, added: “Our integration with CRM 2013 blends very well with our user interface and provides a near seamless experience for marketers who work inside of Dynamics, making it easier for them to achieve their goals.”