Halyard Consulting, an Internet marketing company, has joined the Hootsuite Solution Partner Program. As part of the program, Halyard Consulting has expanded its offerings to include the Hootsuite social relationship platform.
As a result, Halyard consultants will be equipped with the analytical capabilities to track and measure social media engagement — providing a holistic view of how a client’s target audience is responding to social marketing campaigns. Halyard reps also can integrate solutions such as Salesforce or Zendesk, depending on client wants and needs.
“Hootsuite is an important part of the services we offer our clients,” said Jonathan Goodman, President of Halyard Consulting. “It allows us to help our clients build their brand awareness through multiple social media platforms in an efficient manner.”