Points-Based Channel Rewards: What Are The Latest Best Practices?

Points-based incentive programs are one of the most effective ways to drive partner engagement and behavioral change at organizational, team, and/or individual levels.

But as vendors recognize the importance of engaging customers at every stage of the sales cycle, best practice organizations are moving away from transaction-based incentives only.

To make that transition successfully, it’s important to assess participants’ demographics to choose the type of reward that will motivate them. By aligning incentives with individual, team, and company-level skills, behaviors, and activities, you can ensure that you generate the desired shift in partner behavior and that all stakeholders derive tangible benefits.

Read this E-Book to discover how best-practice vendors are driving successful sales by rewarding strings of productive activities.

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