Channel Marketer Report


Model N, Channelnomics Partner To Drive Joint Customers’ Channel Success

Model N, a cloud revenue management solutions provider, announced a new partnership with Channelnomics, a business strategy and research firm that enables high technology companies to assess, plan, and build channel program success. Built on joint consulting and implementation engagements with global high-tech companies, the partnership will pair Model N’s channel solutions with intelligence, planning guidance, assessments, and feedback from Channelnomics.

“The Model N and Channelnomics offering will help high tech companies improve their ease of doing business in the channel,” said Chanan Greenberg, SVP and GM of High Tech for Model N. “The combined power of best-in-class software from Model N with strategy and consulting from Channelnomics means that high tech firms can adapt their channel strategy and channel programs to better align with hybrid activity-based and outcome-based programs, improve overall channel experience, and tighten financial controls over a variety of rebate, market development funds, and other incentive types. This partnership is truly a win-win scenario for our shared clients.”

The partnership will enable joint customers of Model N and Channelnomics to design and develop effective channel strategies to drive execution and to achieve measurable revenue results. Combined with Model N’s Channel Incentives and Channel Data Management solutions for high tech — which provide channel sales insights and boost performance — Channelnomics’ strategic services provide expert guidance in developing direct and indirect sales programs, as well as implementing processes and systems that ensure their success.

“For many high tech firms, Model N’s Revenue Cloud is the beating heart of a powerful channel sales operation,” said Larry Walsh, CEO, chief analyst and founder of Channelnomics. “This is precisely why Channelnomics is so excited about our partnership with Model N. We truly believe that the inherent value of the Model N solution – which facilitates profitable channel revenue through advanced technologies like artificial intelligence, machine learning, and the cloud – will be further advanced through strategy and consulting services from Channelnomics, ultimately driving increased ROI.”