Channel Relationships
New Cross Channel Campaign In-A-Box Aims To Address New Challenges Of Partner Programs
The “campaign in-a-box” concept has been a tried and true method for channel marketers to distribute templates for data sheets, ads and mailers to and through their partners and resellers. However, the emergence of social media, mobile, virtual events and other new platforms has added new complexity to the concept. Updating the campaign in a […]
Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks.
CMR is a publication of
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