Channel Marketer Report


ChannelChat at RetailNow 2013: David Gossman, pcAmerica

While vendors and manufacturers play a key role in advancing the retail industry, it is VARs, solution and service providers, as well as system integrators that help round out these solutions to be truly valuable to businesses today. David Gossman, CEO of pcAmerica, shares how the company has grown by establishing partnerships with key vendors and manufacturers in the retail space. He also offers details regarding why executives that operate and do business in the channel rely on in-person events and networking opportunities such as RetailNOW to not only develop new business relationships, but also refine and optimize current partnerships.

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