Channel Marketer Report


Kaseya Expands Global Partner Program Reaffirming Commitment To Channel

Kaseya, a leading global provider of unified IT management and security software for managed service providers, small to mid-size business and mid-market enterprises has increased its investment in channel partners with the expansion of the Kaseya + Datto Global Partner Program.

Since the Datto acquisition, the company has been building on its highly successful Global Partner Program to extend its benefits across all of Kaseya, said Kaseya CEO Fred Voccola in a press release. “Today we’re excited to take the program to a whole new level with enhanced benefits across all tiers along with a significant increase in our company’s investment in the program, including growing the team that directly supports our customers to 60 world-class channel professionals.”

Last year, Voccola announced an increase of over 300% in the resources for the program allowing for more assistance in event planning and execution, as well as twice the amount of MDF to directly assist partners in the acceleration of their business. In addition, those in the partner program will get to work directly with Kaseya’s MSP Enablement team to make their events and webinars more strategic to yield the desired results.

The MSP Enablement has grown from a three-person team under Datto to a 60-person team at Kaseya. This team is a mix of Kaseya and Datto leadership, including Matt Scully, channel veteran and former Datto employee, who has returned to the organization as a senior channel development manager. The company has also promoted three vice presidents of business development for three different regions –   Michael DePalma (North America), Greg Jones (Europe) and Shaun Witherden (APAC). This team is exclusively dedicated to helping Kaseya’s MSP partners succeed.

All levels will get access to Powered Services Jumpstart and its marketing automation tool that allows MSPs to customize sales sheets to their business. This platform will also include exclusive content to assist MSPs through M&A deals.

Additionally, the company is now offering Virtual MSP Partner Days so that MSP partners can continue learning about the ever-evolving market and how to grow their business. These one-day events will feature different learning tracks so MSPs can invest their time in what will help their business the most as well as can’t-miss keynote presentations and cash prizes.