Tag Archives

MarketSnare Helps Multi-Location Marketers Amplify Local Presence

The Problem: Creating and managing an effective network of local web sites costs more in time and money than most multi-location businesses are willing — or often able — to invest. Typical roadblocks to realizing the benefits of local web sites include having to continually: Generate unique local content; manage technology updates throughout the entire […]

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Teradata Partners With ADAM Software To Ease Media Management

Teradata Corporation, a provider of analytic data platforms, marketing and analytics applications, and consulting services, has announced a new partnership with ADAM Software, a Belgium-based Digital Asset Management (DAM) and Product Content Management (PCM) software company. In addition to keeping pace with the ongoing proliferation and evolution of digital touch points, marketers also are faced […]

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Monetate Unveils New Partnerships At #AgilitySummit

Monetate, a testing, targeting and personalization platform for online marketers, announced three new partnerships with data management platform providers during its annual Agility Summit.  These new partnerships include: Aggregate Knowledge, a media intelligence company which offers advertisers and agencies the capability to pinpoint where to reach highest-performing customers;  BlueKai, an enterprise data activation solution for […]

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Tapping Partner Recruitment Campaigns For Optimal Channels

  Many OEMs and vendors are playing the numbers game: they’re focusing more on the quantity of their partners, rather than the quality. As a result, channel development managers are inundated with inactive partners and paying less attention to the contacts that deserve more time and attention, according to a recent webinar from TSL Marketing. […]

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