Channel Marketer Report


DataXoom Expands Channel Partner Program; Launches Mobile-First Partner Initiative


DataXoom-placeitDataXoom, a provider of mobile data services to businesses, unveiled its Mobile-First initiative, offering a new mobile application which positions sales partners with a suite of tools to engage prospective customers and close more business.

The company also expanded its channel partner program, in an effort to meet the growing demand for mobile data and open revenue streams for its IT resellers, ISVs and other channel partners.

DataXoom’s new mobile application, called DX Partner, aims to provide sales reps with tools they can use while they are in the field. The mobile app also includes a resource center housing DataXoom collateral, designed to help reps respond timely to client requests when and where they need it allowing them to respond immediately to client requests while on the road. Social media syndication capabilities also position partners to expand their reach with DataXoom content through their social channels.

Some of the other tools available through the DX Partner application include:

  • Quote request capabilities;
  • Training videos;
  • A commission calculator; and
  • Deal registration features.

“We’re enhancing our partner program to proactively address the growing demand for 4G and LTE data, driven by video-based applications that require massive amounts of wireless data,” said Bryan Hagedon, VP of Channel and Partner Development at DataXoom, in a statement. “And of course at the end of the day we’re focused on growing our partners’ revenue.”



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