Channel Marketer Report

Tag Archives

Relayware Gains $11 Million to Expand Growth In U.S. Market

Relayware, a partner relationship management (PRM) software provider, has gained $11 million in funding planned to help the company drive further growth in the U.S. market. The round of funding was led by Amadeus Capital Partners. Existing venture capitalist investor Albion Ventures also participated in the round.

Read More

Following Monumental Growth Year, Relayware CRO Shares Goals For 2015

Over the past six months, partner automation software company Relayware has experienced pivotal growth. In May, the SaaS company announced its one millionth partner on its Partner Cloud, and maintained a strong pace of international growth. Within the same period of time, Relayware noted an expansion in its consumer base beyond large and established technology […]

Read More

Investors Take Majority Stake In TreeHouse Interactive, Plan Expansion

Investment firm Kennet Partners and co-investor Joe Wang have acquired majority ownership of TreeHouse Interactive, a provider of partner relationship management and marketing automation solutions. The financial terms of the deal were not disclosed. Wang, who previously served as President and CEO of LANDesk Software, will take over as Chairman and CEO of TreeHouse Interactive. […]

Read More

TreeHouse Interactive Sees 49% Revenue Growth In 2014

TreeHouse Interactive, a partner relationship management (PRM) and marketing automation solution provider, saw revenue increase by 49% from 2013 to 2014, according to a company release. The Reseller View PRM platform had the most significant impact on results, with revenue from the platform increasing by 98%. The total number of Reseller View users reached more […]

Read More

In 2015, Omnichannel And Big Data Will Bring Channel Marketing To The Next Level

Mobility, social media and cutting-edge content formats were among the core topics outlined in our 2014 Channel Trends & Predictions piece. This year, channel experts and thought leaders are honing in on the importance of Big Data, and how organizations can leverage this data to better align marketing campaigns and tactics to the buying journey. […]

Read More

Sungard Increases Deal Registration By 20% With TreeHouse Reseller View PRM

To maximize channel growth and sales, it is imperative that vendors provide seamless access to the information and resources partners need to succeed, including sales tools and training materials, marketing collateral and deal registration. Sungard Availability Services (AS), a provider of IT managed services, information availability consulting services, business continuity management software and disaster recovery […]

Read More

Webinfinity Replaces Partner Portals With Personalized Online Experiences

The Problem : Partner portals have fallen so short of expectations that most channel managers and partners no longer even think of them as sales enablement tools. They have become administrative spaces to register leads, update opportunities and download the occasional case study. The challenge today, more than ever, is that the content required to run […]

Read More

TreeHouse Interactive Adds Enterprise-Class Search To Reseller View

TreeHouse Interactive, a provider of cloud-based partner relationship management (PRM) and marketing automation platform (MAP) solutions, recently added a new Secure Search module to its Reseller View platform.  The PRM system offers extensive partner automation, portal customization and partner marketing enablement. With the Secure Search module, partners will be able to search content seamlessly and […]

Read More

Is Your Partner Portal Not Living Up To The Hype?

  Partner portals and PRM systems are top investments for many vendors; but they simply are not delivering optimal results.  While these solutions were designed to help vendors amplify partner engagement and overall sales and marketing productivity, they are not being used effectively enough to make the investment worthwhile.

Read More

TreeHouse Interactive Adds New Features To Reseller View Solution

TreeHouse Interactive, a cloud-based partner relationship management (PRM) and marketing automation platform provider, has unveiled new features for its Reseller View PRM solution. The new features give users the ability to regulate which partners can access, edit, approve, change or integrate with data stored in the solution. This gives users greater control over creating new […]

Read More

Page 1 of 212