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Marketing Best Practices In The Digital Era

Marketing Best Practices In The Digital Era

By Chris Gaebler, Kaspersky Lab North America The digital era has brought about tremendous changes to the marketing industry, from content, to ROI, to measurability and everything in between. As marketers it’s our job to evolve with the times and use new and innovative methods to ensure our..

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Integrate Ramps Up Channel Efforts After Announcing Marketo, Oracle Partnerships

Integrate Ramps Up Channel Efforts After Announcing Marketo, Oracle Partnerships

Marketing technology provider Integrate is taking a strategic approach to its channel. Shortly after joining the Marketo LaunchPoint Ecosystem and integrating with Oracle Eloqua, the solution provider has focused extensively on building up its partner network. In the below Q&A, Scott Vaughan,..

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