Author Archives
DocuSign Partners With NetSuite To Offer Combined Solution
DocuSign and NetSuite have partnered to offer an integrated solution that combines the DocuSign Digital Transaction Management (DTM) platform with the NetSuite SuiteCloud Computing Platform. The DocuSign SuiteApp is designed to help companies accelerate transaction times and boost customer service, while also increasing ROI. The solution also can provide users with enhanced security, and help business […]
Will Social Kill Professional Marketing?
By Michael Idinopulos, CMO, PeopleLinx We’ve seen social disrupt a lot of professions: Journalism, retail, telephony, encyclopedias, art photography, recorded music, classified advertising, transportation, real estate and hospitality. Is professional marketing next? Not so long ago, marketing departments controlled their companies’ access to the media. Television, radio, print media, and even Internet ads were managed […]
MarketSnare Helps Multi-Location Marketers Amplify Local Presence
The Problem: Creating and managing an effective network of local web sites costs more in time and money than most multi-location businesses are willing — or often able — to invest. Typical roadblocks to realizing the benefits of local web sites include having to continually: Generate unique local content; manage technology updates throughout the entire […]
Dell And Ingram Micro Expand Partnership For Healthcare Industry
Dell recently enhanced its relationship with Ingram Micro Inc. to expand its partner program and better deliver electronic medial records (EMR) solutions and services to the physician market. As part of the revised relationship, Ingram Micro will provide technical, sales and healthcare knowledge to Dell solution providers. As a result, partners will have expertise on […]
Ifeelgoods Partners With VivaKi To Personalize Customer Reward Efficiency
Ifeelgoods, a personalized rewards solution provider for marketers, announced that it has partnered with VivaKi, a digital advertising company and subsidiary of Publicis Groupe. The partnership will allow Publicis Groupe agencies to leverage the Ifeelgoods platform and provide personalized digital rewards to consumers. With customer rewards and incentives growing generic in the eyes of today’s […]
RSA Creates New Managed Security Service Program
RSA, the security division of EMC, has created a new program designed to unleash a new generation of managed security services. The company also has signed Verizon Enterprise Solutions as its marquee global services partner to aid enterprise customers worldwide. Other partners include: Foreground Security, DataShield Consulting and Communication Valley Reply Group. Because cyber threats […]
Personalized, Mobile-Friendly Emails Boost Open Rates
All types of businesses use email as a way to establish ongoing dialogue with consumers, share announcements, deliver offers and content, and more. But crafting effective email marketing campaigns requires a successful blend of art and science. Through an analysis of more than 260 million emails delivered via 540 campaigns, Retention Science, a retention marketing […]
Avaya Spotlights ScanSource Catalyst For Education Services
ScanSource Catalyst, a sales unit of ScanSource, Inc., has received two awards from Avaya due to its focus on creating valuable educational services through its ScanSource Services Group. Due to positive feedback from an Avaya customer survey, ScanSource received awards for Highest Student Satisfaction and Highest Response Rate in North America. ScanSource Catalyst provides extensive […]
Blending Content And Social Strategies To Maximize Real-Time Marketing
By Brian Anderson, Associate Editor The content marketing and social media worlds are converging, helping savvy marketers maximize overall brand reach and ROI. In a recent webinar, titled: How To Impress Your Boss, Get Ahead, And Tighten Your Bottom (Line) In 2014, executives from MarketingProfs discussed key tactics and communication channels that will help marketers […]
Merchant Warehouse Partners With Retail Cloud Technologies
Payment technology and merchant account service provider Merchant Warehouse has established a new partnership with Retail Cloud Technologies, creator of Teamwork Retail, which provides mobile, cloud-based retail technology solutions for retailers worldwide. As part of the relationship, Merchant Warehouse’s Genius Customer Engagement Platform will integrate with Teamwork Retail to help clients offer advanced yet flexible […]
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