Topics
Kaspersky Lab Amps Up Partner Offerings For Improved Sales And Marketing Results In 2013
Last week, Kaspersky Lab, a developer of secure content and threat management solutions, unveiled a variety of new partner offerings, including new incentives, programs and content offerings, during the company’s Partner Summit, which took place February 7-10, 2013, in Cancun, Mexico.
MyITAssessment Helps Connect End-Users To Channel Solutions
The Problem: Executives managing an enterprise IT organization sometimes struggle to find the right solutions for their unique environments. They need detailed intelligence regarding how their network works. But sometimes monitoring is not enough — they need actionable data to help connect them to optimal solutions. Similarly, VARs need to do a better job at […]
ForeScout And AirWatch Release New Solution For BYOD
ForeScout Technologies, Inc., a provider of real-time network security solutions for Fortune 1000 enterprises and government organizations, and AirWatch, a mobile device management (MDM) company, recently announced a new partnership. Through the joint venture, the companies will team up to deliver a “comprehensive” mobile security solution designed to combine the benefits of ForeScout network access […]
Dell Goes Private In $24.4 Billion Deal
Dell Inc., today announced that it has signed a definitive merger agreement in which the company will be acquired by Michael Dell, Founder, Chairman and CEO of the company, and Silver Lake, a global technology investment firm. The deal is valued at approximately $24.4 billion, with each stockholder receiving $13.65 per share, according to a […]
Content Thought Leaders To Share Best Practices At 2013 Content2Conversion Conference
Content superstars such as Joe Pulizzi, Founder of the Content Marketing Institute, and Ardath Albee, CEO of Marketing Interactions, are slated to speak at this year’s Content2Conversion Conference, presented by Demand Gen Report. The event will be held April 22 to 23, 2013, at the Times Center in New York City. During the two-day event, thought […]
Merchant Warehouse Partners With PrestaShop
Merchant Warehouse, a provider of payment technologies and merchant account services, recently announced its partnership with PrestaShop, an open-source e-Commerce solution that powers more than 130,000 active online stores worldwide. Through the new collaboration, PrestaShop and Merchant Warehouse will offer end-customers a robust online transaction processing solution. Merchant Warehouse now is integrated into the more […]
NextIO Partners With Promark To Increase U.S. Sales
NextIO, a provider of input/output consolidation and virtualization solutions, recently signed a distributor agreement with Promark Technology Inc. Through the new partnership, Promark will resell NextIO products to end-users in the U.S.
Tech Data Offers Suite Of Reseller Marketing Solutions And Services
Tech Data Corporation, a technology distributor and service provider, recently announced the launch of a new reseller marketing program powered by TDAgency, the company’s marketing services agency. ResellerCONNECT was developed to focus on the marketing needs of SMB resellers, while still tackling the goals of top technology vendors.
Twitter Expands Certified Products Program
Social network Twitter is expanding its channel universe by adding nine new organizations to the Certified Products Program. The program was developed with the goal of helping businesses connect with tools and solutions that will enable them use Twitter more effectively, as well as guide developers to more business opportunities. The new additions were included […]
Mobile-Optimized Content Becoming A New Imperative For Channel Marketers
More executives are working remotely and traveling to attend industry conferences and one-to-one meetings, making mobile-optimized content collateral a new imperative for vendors and their partners. In fact, mobile traffic has nearly quadrupled since January 2011 and accounted for about one in four web site visits in December 2012, according to research from Walker Sands. […]
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