Author Archives
Unify Embraces Content Syndication In Channel-Wide Rebrand
Unify, formerly Siemens Enterprise Communications, was not only faced with the challenge of rebranding its channel, but also ensuring all partners had brand-consistent content at the moment the new company namewas unveiled. “The mission for a rebrand project is simple: to ensure everything is updated, on time and with minimal resources, while being communicated to […]
Triad Reaches ServiceNow Preferred Partner Status
Triad Technology Partners, a cloud solutions provider for enterprise IT, has achieved ServiceNow Preferred Partner Status, a designation that recognizes Triad’s investment in training and certification programs to provide high-quality ServiceNow implementations. “Preferred Services partners demonstrate proficiency and expertise on the ServiceNow platform to successfully implement IT service automation more efficiently and effectively,” said Tom Moore, […]
Perforce Expands Partnership With NetApp
Perforce, an enterprise-class version management solutions provider, has deepened its partnership with NetApp, a computer storage and data management company. By joining NetApp’s Alliance Partner Program, Perforce will be able to increase the workflow of a various number of industries that use NetApp’s unified storage platform. NetApp’s FlexClone technology, used in conjunction with Perforce’s enterprise […]
SalesFUSION Launches New Partner Program, Updates Dynamics Integration
SalesFUSION, a marketing automation platform provider, has announced the launch of a new partner program that will include co-marketing and complete onboarding programs for CRM partners. The company has also updated its integration with Microsoft Dynamics 2013, allowing companies to continue their use of both programs effortlessly. The new partner program, which was unveiled at […]
Pathable Enhances Engagement, Follow-Up For In-Person Events
The Problem: Vendors and partners rely on conferences, summits and other events to build relationships, collect feedback and, of course, generate opportunities and leads. However, it is sometimes a challenge for executives to follow-up with new connections in a timely, efficient manner, while delivering the information needed to further the relationship. The Solution: The Pathable event experience […]
Omnify Software Enlist Cadlog For Software Partner Program
Cadlog, an Electronic Design Automation (EDA) and Manufacturing Execution System (MES) software provider, has joined the partner program for Omnify Software, a provider of web-based Product Lifecycle Management (PLM) software for discrete manufacturers. As part of the Omnify sales partner network, Cadlog will offer sales, implementation and training for the Omnify Empower Product Lifecycle Management […]
Utilizing E-Learning To Drive Prosperous Partnerships
By Hayley Marnes, Global Head of Channel, Volume Within Volume, our philosophy for effective partner engagement is rooted in four key pillars: Gain, Train, Empower and Retain. Gain the partner, instill the knowledge and tools necessary to understand the business, empower them to transform this knowledge into real value for their business and drive revenue […]
4 Steps To Building Your Ultimate Contact List
In today’s multichannel media and marketing world, it takes far more than sifting through business cards and connecting with prospects at random. To succeed, businesses must constantly build, refine and engage their contact lists to build a loyal customer base. This white paper will dive into the four steps companies must take to build a […]
Teradata Partners With ADAM Software To Ease Media Management
Teradata Corporation, a provider of analytic data platforms, marketing and analytics applications, and consulting services, has announced a new partnership with ADAM Software, a Belgium-based Digital Asset Management (DAM) and Product Content Management (PCM) software company. In addition to keeping pace with the ongoing proliferation and evolution of digital touch points, marketers also are faced […]
Salesvue Aims To Simplify Sales Prospecting With New Partner Program
Salesvue, a sales prospecting automation solution provider, has introduced the new Prospect-to-Pipeline Partners Program. Sales training and consulting organizations that join the program will have access to solutions and technology that will help end-users mitigate the burden sales prospecting can put on employees. All Salesvue partners will receive a software solution that will help them […]
Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks.
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