Channelnomics, a business strategy and research firm, has added ZINFI Technologies, a provider of unified channel management solutions, to its Strategic Partnership Alliance. In addition to ZINFI, the alliance includes Model N, a cloud revenue management solutions provider, and Impartner, a channel management platform and partner relationship management (PRM) provider. The global strategic partnership between ZINFI Technologies […]
Katalon, a provider of a leading test automation platform, has launched its new Solution Partner Program and partner portal. Over the past year, Katalon has experienced rapid growth in its partner network and the new program will help strategic digital transformation-focused partners support customers and capitalize on the exploding market demand for test automation solutions. […]
Jay McBain, a leading channel and ecosystem industry analyst, has joined Canalys, an independent analyst company. In his new role as chief analyst at Canalys, McBain will lead channel research in North America, as well as be an integral part of the firm’s worldwide channels research and advisory team. Most recently, McBain was Forrester’s Principal […]
Crossbeam, a provider of a collaborative data platform that enables vendors and their partners to determine overlapping accounts, is hosting a two-day conference designed exclusively for partner professionals. Supernode, which will be held May 17-18, 2022, in Philadelphia, PA, will provide to more than 200 ecosystem professionals an agenda of 13 keynotes on ecosystem ops, […]
Dropsuite, a cloud data backup and archiving platform, has launched a new partner portal to support partners globally and provide additional capabilities to its global network of IT solution providers, especially managed service providers (MSPs). The portal will enable partners’ visibility to all their customers under a single pane of glass, greatly enhancing their productivity […]
Honeywell Building Technologies has launched a new partner program to better support the growth and success of its system integrator, distributor and original equipment manufacturer (OEM) partners. The Partner Catalyst Program takes the best practices from established partner programs that Honeywell Building Technologies brands and businesses have operated over the years and unifies them into […]
Netskope, a leading SASE provider, has announced new benefits, incentives, and program opportunities for its fast-growing partner ecosystem. The company’s new Netskope Evolve Partner Program will allow partners more opportunities to profit and grow alongside Netskope, which was recently named a Leader in Gartner’s 2022 Magic Quadrant for Security Service Edge (SSE), as more organizations embrace a Secure […]
B2B executives are nearly unanimous in their expectation that indirect sales and marketing programs will drive more revenue in 2022. According to the results of the second annual “Channel/Partner Marketing Benchmark Survey” conducted by Channel Marketer Report and Demand Gen Report, fully 96% of respondents expect to increase revenue directly attributed to their partner ecosystems […]
HelpSystems, a cybersecurity and automation software company, has launched a new worldwide channel program, focusing on the strategic recruitment, development, and enablement of its partners in North America, Latin America, APAC, and EMEA. Designed to allow partners to position complementary cybersecurity products as a solution to solve their customers’ growing security challenges, the program will […]
ColorTokens, a provider of Zero Trust-based cybersecurity solutions, is expanding its channel organization to support the rapid growth of its North America partner network. Since the New Year, the company has increased its channel partners more than 20%. “In 2022, we are increasing our focus on building our channel partner community and driving a mutual […]