Author Archives
Tackle.io Partners With Microsoft To Support ISV Sales In Azure, AppSource Storefronts
Tackle.io, a software company offering solution providers a platform to remove friction in the B2B software buying and selling process, has entered a strategic partnership with Microsoft. The company will support independent software vendors (ISVs) scale revenue through the Microsoft commercial marketplace, which includes the storefronts Azure Marketplace and Microsoft AppSource. With Tackle’s no code […]
With C-Suite Support, AvePoint Aligns Internal Teams To Boost Channel Partner Program
Barely into its second year, the global partner program at AvePoint, a SaaS and data management platform provider, is evolving into a significant revenue producer. The company’s managed service provider business, primarily focused on the SMB market, continues to grow in triple digits and is expected to reach 10 percent of the company’s total ARR […]
TrackStreet Adds Portal Product To Authorized Partner And Resale Policy Platform
TrackStreet, a MAP Policy, UPP, authorized partner, and resale policy platform, has launched a partner portal product, a self-service online platform that automates building and managing reseller partner relationships. The solution is described as central hub where vendors can communicate with their resale partners. The portal’s electronic workflow facilitates the registration of new resale partners […]
MX Launches Robust Partner Portal To Support Fast-Growing Channel Network
MX, a leader in open finance solutions, has launched a new partner portal to support its expanding channel ecosystem. In June, the company announced that it had doubled the number of fintech partners in its MX Partner Network in the past year alone. The new MX Partner Portal provides partners with a one-stop-shop where they […]
B2BSMX To Explore Go-To-Market Potential Of Channel Partner Programs
The B2B Sales & Marketing Exchange (B2BSMX) returns to the Encore Boston Harbor, August 8-10. The event, co-hosted by sponsored by Demand Gen Report and Channel Marketer Report, features a full agenda of keynotes, breakout sessions and workshops addressing the new roles and changing processes B2B sales and marketing teams need to master to address […]
Schneider Electric Evolves mySchneider IT Partner Program, Enabling Collaboration To Improve End-Markets Experience
Schneider Electric, a global provider of energy management and automation solutions, has launched a new partner program to provide a simplified, innovative and collaborative approach to enabling partner growth. mySchneider IT Partner Program focuses on enabling diverse and evolving business models and allows partners to differentiate their business by becoming a strategic advisor and expert […]
Zomentum Launches Solution To Align SaaS Vendors’ And Partners’ Revenue-Generating Activities
Zomentum, provider of an intelligent revenue platform for technology partners, has introduced a solution that directly aligns SaaS vendors with partners’ daily revenue-generating activities. The PartnerAlign Partner Management solution is designed to put SaaS vendors at the center of tech partners’ revenue-generating activities. The platform includes the Zomentum Grow sales acceleration application, where partners can […]
Matillion Enables Expanded Channel Network To Develop & Market Partner-Led Solutions
Matillion, a leading cloud data integration platform, has upgraded its partner network with new tiers, increased incentives, and features to better support its partners as they meet the modern data analytics requirements of organizations across the globe. The expanded Matillion Partner Network now welcomes system integrators (SIs), consultants, and technology partners into Matillion’s partner ecosystem to […]
Infinidat Rolls Out Updated Partner Portal To Accelerate Storage-As-A-Service Sales
Infinidat, a provider of enterprise storage solutions, has enhanced its channel program to advance its position in partnering, supporting and co-selling with channel partners. To accelerate adoption of storage-as-a-service (STaaS) and significantly enhance partner sales enablement, the company will roll out a new global version of its partner portal in July, rebuilt from the ground […]
Everything Blockchain Launches First Channel Program To Market New Data Protection Solution
Everything Blockchain (EBI), through its subsidiary Vengar Technologies, has launched a channel program to deliver its data protection solution, EB Control, for small and midsized businesses that need to share proprietary and sensitive information. Not quite a year old, the company’s go-to-market strategy is 100% through the channel, Robert Huffman, Channel Program Director, told CMR. […]
Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks.
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