An overwhelming majority (88%) of executives purchase business products online. Nearly half (49%) intended to buy a specific product, but purchased a competing solution instead because it was easier to complete the transaction online. This infographic from Sullivan, a digital marketing agency, highlights some key statistics regarding B2B online sales. Source: Sullivan
Mobile optimization is no longer a nice to have. Google’s latest algorithm update, in fact, now puts businesses at risk if they are not mobile-friendly. Content and overall web sites will be placed lower on search engine results if they do not comply. How did we get to this point? This infographic, courtesy of Marketo and […]
Twitter has launched an Official Partner Program in an effort to combine industry-leading product and service providers that help business achieve better results on Twitter. The program combines the Twitter Certified Program and the Twitter Marketing Platform Partner Program.
Manhattan Associates has extended its relationship with IBM, positioning the company to provide technical support to customers using IBM Cloud’s SoftLayer technology alongside its own supply chain management offerings. In addition to offering customers various IBM software products, Manhattan Associates now supports IBM Cloud as an alternative deployment method. “The ability to offer our industry-leading […]
Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation, has onboarded managed IT solution provider Continuum as a Sharp Strategic Alliance member. The partnership is designed to increase service offerings for Sharp Authorized Dealers. The partnership also positions dealers to leverage a new services platform, intending to help enhance the […]
Buyers today have access to a variety of tools and technologies that give them instant access to products, content and information. This customer-driven movement has dramatically changed the ways sales teams engage with prospects and customers. The below infographic, courtesy of LiveHive, walks through the technology revolution, and why new, cutting-edge sales tools are the […]
RichRelevance, an omnichannel personalization solution provider, has expanded its partner ecosystem in an effort to better support partners going to market with its Relevance Cloud and the RichRelevance Build platform. The company aims to empower partners to launch personalization initiatives with their retail clients. The RichRelevance Partner Enablement Program is designed to help partners accelerate […]